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Tailwind Ghostwriter

How do you write Pinterest descriptions that get found?

Ghostwriter is Tailwind’s AI copywriter for Pinterest. Tell it what your Pin is about and the keywords you want to rank for. It writes three title and description options built around those keywords and, once you’ve set up a personalization profile, in your brand’s voice. Pick one, edit anything you like, and schedule the Pin.

It lives inside the Tailwind Pin Scheduler, so the copy lands on your draft without any copying and pasting between tools.

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Get started for free. No credit card required.

Ghostwriter

3 options
Pin showing a sunlit desk with a laptop and coffee, and a cream badge reading Triple Your Pinterest Reach with SEO Insights
Pin link
tailwindapp.com/blog/pinterest-seo
Keywords
pinterest seopinterest keywords

Pick an option

  1. Pinterest SEO Tips to Get Your Pins Found in Search

    Want more people to find your Pins? Learn how Pinterest SEO works, which pinterest keywords to target, and where to put them on every Pin. Read the full guide and start ranking.

  2. How to Find the Best Pinterest SEO Keywords for Your Niche

  3. A Simple Pinterest SEO Keyword Plan for Beginners

Example output. Ghostwriter’s wording is different on every run.

Three options for every Pin, written for Pinterest search

Good Pinterest copywriting is mostly about search: the words on a Pin decide who finds it. Ghostwriter writes every option around the keywords you choose, so you spend your time picking the best one instead of staring at a blank box.

Titles built around your keywords
Your main keyword goes into the title and the description, so the Pin can show up when people search for it.
Descriptions that end with a next step
Add your own call to action and Ghostwriter ends the description with it, or let it write one for you.
Copy that sounds like you
With a personalization profile, Ghostwriter matches your industry, tone, and writing style. Switch it off any time.
In your language
Writes in English, Spanish, French, German, Portuguese, Italian, Dutch, Polish, Danish, or Norwegian.

How to write a Pin with Ghostwriter in four steps

It all happens on the draft in the Pin Scheduler, in less time than it takes to write one description yourself.

  1. 1

    Open a draft

    Open a draft in the Pin Scheduler and add the link the Pin should send people to. If the Pin has no title yet, Ghostwriter starts the topic from that page's title.

  2. 2

    Click Ghostwriter

    Choose what you're posting about, check the topic, and add the keywords you want to rank for. Add a call to action if you want one, then generate. Tailwind shows the credit cost before you do.

  3. 3

    Pick an option

    Ghostwriter writes three title and description options. Choose the one you like, or click Try again for a fresh set.

  4. 4

    Save and schedule

    Click Save details to put the copy on your draft. Edit any word you like, choose a board, and add the Pin to your schedule.

Write your first Pin today

Free plan available. No credit card required.

Ghostwriter is one step in the Pinterest growth loop

Each Tailwind feature feeds the next. Ghostwriter is where keywords become the words on your Pins.

  1. Step 1

    Keyword Research

    Find the terms Pinners actually search for in your niche.

  2. Step 2

    This page

    Ghostwriter

    Turn those keywords into Pin titles and descriptions people find in search.

  3. Step 3

    SmartSchedule

    Publish on a steady cadence with guaranteed spacing between Pins.

  4. Step 4

    Turbo

    Put your best Pins in front of a community of creators for early engagement.

  5. Step 5

    Insights

    See which Pins drive clicks, then write more like them.

Ghostwriter vs SmartPin: which one do you need?

Both are AI features in Tailwind, and they draw on the same credit balance. They do different jobs.

Ghostwriter

This page

Writes the copy for a Pin you already have.

  • You bring the image and the link
  • Writes the title and description
  • Three options each time you generate

Builds the whole Pin from a URL, every week.

  • Picks the image from your page
  • Writes the copy and designs the Pin
  • Creates a new draft from the same URL weekly

Common questions about Ghostwriter

Write your next Pin in seconds

Free plan available. No credit card required.

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